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   Games   
Halo 3 Becomes Fastest-Selling Pre-Ordered Videogame in History

Blockbuster Consumer Brands Including 7-Eleven, Burger King, Comcast, Mountain Dew and Pontiac Unveil Support for the Launch of this Event
Page: [3] Read with Small Text Read with Normal Text Read with Large Text Read with Larger Text  [ » ]  Change Text Contrast 3Dup.com - August 15, 2007 - 13:44

Pontiac will provide consumers with several exclusive "Halo 3"-related opportunities. It will host Pontiac Gamers Garage events in select locations, providing consumers with a chance to play the game for the first time before its release. In addition, in support of the launch of its upcoming high-performance G6 GXP Street, Pontiac will provide 1,000 consumers with a copy of the game, and one lucky gamer will win a limited-edition "Halo 3" G6 GXP Street car.

Burger King Corp. will continue its sponsorship of Xbox 360 with national, in-restaurant support from Sept. 24 through Oct. 22. "Halo 3"-themed packaging will offer customers access to exclusive content by logging on to www.bk.com/halo3 beginning Sept. 23. Graphics will be featured on select packaging, including the 42-ounce cup and King FRYPOD™.

Comcast has also joined the "Halo 3" campaign and will host exclusive video content, including user-generated movies and machinima, on its Web sites gameinvasion.net and www.ziddio.com. Comcast will also feature standard and high-definition "Halo 3" videos on its signature On Demand service.

"Halo 3" is also the official sponsor of the Projekt Revolution tour this summer, which includes bands Linkin Park and My Chemical Romance. Exclusive "Halo 3" VIP events will take place in select cities on the tour, where attendees will receive "Halo 3"-themed merchandise and have an opportunity to meet the members of Linkin Park.

More Information at: www.xbox.com - Images Courtesy of Bungie

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