A fully integrated design philosophy provided new options in using harmonized design principles connecting the exterior and the interior and providing an interacting effect between the two areas.
The front, side, rear and roof areas, for example, flow smoothly into one another. Dynamically contoured surfaces and shapes, in turn, create highly attractive light and shade effects accentuating the light and sporting character of the car in an emotional manner.
The exterior design makes use of a new Layering Technology which allows to layer one surface on top of the other, creating very smooth seams and joints to reduce the number of components and the weight of the car.
Interior DesignThe instrument panel is deliberately padded only where technical components have to be appropriately covered, thus making an important contribution to passenger safety in the event of a collision.
The instrument cluster played a fundamental role right from the start in the design process, serving as the starting point for all surfaces within the interior and thus creating a particularly powerful rendition of that driver orientation typical of BMW.
Natural materials and light colors on the seat upholstery and all interior linings underline the light, sophisticated and sustainability-oriented atmosphere within the passenger compartment.
More Information at
www.bmw.com. Image and Videos Courtesy of BMW AG